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Home > Marketing Challenges in a Turbulent Business Environment: Proceedings of the 2014 Academy of Marketing Science (AMS) World Marketing Congress

Marketing Challenges in a Turbulent Business Environment: Proceedings of the 2014 Academy of Marketing Science (AMS) World Marketing Congress


Book Informaton

Marketing Challenges in a Turbulent Business Environment: Proceedings of the 2014 Academy of Marketing Science (AMS) World Marketing Congress

Author

Mark D. Groza; Charles B. Ragland

Series

Developments in Marketing Science: Proceedings of the Academy of Marketing Science

Year of Publication

1st ed. 2016

Publisher

Springer International Publishing

Pages

XXIII, 733

Language

en

ISBN

9783319194271, 9783319194288, 3319194275

ARI Id

1664916566536


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