Home > Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty: Proceedings of the 2004 Academy of Marketing Science (AMS) Annual Conference
Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty: Proceedings of the 2004 Academy of Marketing Science (AMS) Annual Conference
Book Informaton
Author
Harlan E. Spotts
Series
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Year of Publication
2015
Publisher
Springer International Publishing
Pages
XXXIII, 353
Language
EN
ISBN
9783319118444, 9783319118451, 3319118447
ARI Id
1665007169370
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