Home > Back to the Future: Using Marketing Basics to Provide Customer Value: Proceedings of the 2017 Academy of Marketing Science (AMS) Annual Conference
Back to the Future: Using Marketing Basics to Provide Customer Value: Proceedings of the 2017 Academy of Marketing Science (AMS) Annual Conference
Book Informaton
Author
Nina Krey; Patricia Rossi
Series
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Year of Publication
1st ed. 2018
Publisher
Springer International Publishing
Pages
XL, 816
Language
EN
ISBN
9783319660226, 9783319660233, 3319660225
ARI Id
1665092874821
This page has been accessed 6 times.
Access Options
Citation Options
Download CitationChapters/Headings | Author(s) | Pages | Info |
Loading... | |||
Chapters/Headings | Author(s) | Pages | Info |
Topics