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Home > Social Location Marketing: Outshining Your Competitors on Foursquare, Gowalla, Yelp & Other Location Sharing Sites (Que Biz-Tech)

Social Location Marketing: Outshining Your Competitors on Foursquare, Gowalla, Yelp & Other Location Sharing Sites (Que Biz-Tech)


Book Informaton

Social Location Marketing: Outshining Your Competitors on Foursquare, Gowalla, Yelp & Other Location Sharing Sites (Que Biz-Tech)

Author

Simon Salt

Year of Publication

2011

Publisher

Que

Language

en

ISBN

0789747219, 9780789747211

ARI Id

1672382861506


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Showing 1 to 20 of 96 entries
Chapters/HeadingsAuthor(s)PagesInfo
What’s in This Book
1 Why Should I Bother?
What’s in It for the Individual?
What’s in It for the Small Business?
What’s in It for Larger Businesses?
2 Square Pegs and Round Holes: Where Does This All Fit?
What is Social Media?
Who Is in Charge?
Where Is Everyone?
Keeping Your Ear to the Ground
They Said What?
The Perfect Face for Social Media
Measure Twice, Execute Once
Future Proofing
The Plan
Location, Location, Location
3 Games People Play
Anatomy of a Game Player
Casual Gamer
Young Guns and Old Codgers
Chapters/HeadingsAuthor(s)PagesInfo
Showing 1 to 20 of 96 entries