Chapters of The environmental marketing imperative: strategies for transforming environmental commitment into a competitive advantage

Book Informaton

Author

Bob Frause; Julie A. Colehour

Year of Publication

1994

Publisher

Probus Pub. Co.

City of Publication

Chicago; Cambridge [England]

Pages

264

Language

ISBN

1557385386

ARI Id

1672669864130

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Topics

Green marketing. Product management -- Environmental aspects.