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Marketing: The Core

Book Informaton
Marketing: The Core

Author

Roger Kerin, Steven Hartley

Edition

6E

Year of Publication

2015

Publisher

McGraw-Hill

Pages

576

Language

en

ISBN

007772903X, 9780077729035

ARI Id

1672693973900

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Marketing Marketing - General Business & Economics Business/Economics Textbooks Manuels d'enseignement supérieur