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Home > The Consuming Instinct: What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature

The Consuming Instinct: What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature


Book Informaton

Author

Gad Saad, David M. Buss (foreword)

Year of Publication

2011

Publisher

Prometheus Books

Pages

327

Language

en

ARI Id

1672921975189


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Showing 1 to 14 of 14 entries
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Chapter 1 - Consumers: Born and Made
Chapter 2 - I Will Survive
Chapter 3 - Let's Get It On
Chapter 4 - We are Family
Chapter 5 - That's What Friends are For
Chapter 6 - Cultural Products: Fossils of the Human Mind
Chapter 7 - Local versus Global Advertising
Chapter 8 - Marketing Hope by Selling Lies
Chapter 9 - Darwinian Rationale for Consumer Irrationality
Chapter 10 - Darwin in the Halls of the Business School
Chapter 11 - Concluding Remarks
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Chapters/HeadingsAuthor(s)PagesInfo
Showing 1 to 14 of 14 entries
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