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Marketing for Hospitality and Tourism

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Marketing for Hospitality and Tourism

Author

Philip T. Kotler, John T. Bowen, James Makens Ph.D., Seyhmus Baloglu

Year of Publication

2016

Publisher

Pearson

Pages

688

Language

en

ISBN

9780134151922

ARI Id

1673034315941

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Topics
Tourism Hospitality industry Marketing