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> Essentials of marketing research
Essentials of marketing research
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Author
V. Kumar; David A. Aaker; George S. Day
Edition
2nd ed.
Year of Publication
2002
Publisher
Wiley
City of Publication
New York
Pages
553
Language
en
ISBN
047141235X
ARI Id
1677367506743
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Topics
Marketing research
Recherche
Marketing
Einfuhrung
Lehrbuch
Marktonderzoek
Marktforschung
Marketingforschung
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