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Competitive SME: building competitive advantage through marketing excellence for small to medium sized enterprises


Book Informaton

Competitive SME: building competitive advantage through marketing excellence for small to medium sized enterprises

Author

David J. Hood

Year of Publication

2013

Publisher

Kogan Page

City of Publication

London; Philadelphia

Pages

214

Language

en

ISBN

0749468505, 9780749468507

ARI Id

1677417209664


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