Chapter: E-Commerce

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Home > E-Business - Handbuch für Entscheider: Praxiserfahrungen, Strategien, Handlungsempfehlungen > E-Commerce

E-Business - Handbuch für Entscheider: Praxiserfahrungen, Strategien, Handlungsempfehlungen |

Anita Berres; Hans-Jörg Bullinger

Springer Berlin Heidelberg

E-Business - Handbuch für Entscheider: Praxiserfahrungen, Strategien, Handlungsempfehlungen

E-Commerce

Chapter Info

Authors

Volker D. Schmidt; Sanna Börgel; Andrea Wöhr; Arno Hitzges; Oliver Frisius; Kai-Uwe Polysius

ARI Id

1664502859004_1959835

Access

Not Available Free

Pages

235-306

DOI

10.1007/978-3-642-56148-1_4

Chapter URL

https://rd.springer.com/chapter/10.1007/978-3-642-56148-1_4

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Chapters/Headings	Author(s)	Pages	Info
Front Matter		I-VIII
Praxisberichte	Harald Mathie; Torsten Koch; Tim Riedel; Joachim Bruck; Andreas Schweinbenz; Jochen Nehr	1-49
E-Business-Strategie	Wolfgang Karrlein; Christina Hoffmann; Jürgen Ernst; Anita Berres; Peter Lenz; Matthias Hummel et al.	51-163
Online-Marketing	Volker Budde; Dagmar Mack; Christian Reichardt; Harald Mathie; Torsten Schwarz	165-233
E-Commerce	Volker D. Schmidt; Sanna Börgel; Andrea Wöhr; Arno Hitzges; Oliver Frisius; Kai-Uwe Polysius	235-306
E-Procurement	Claudia M. Dold; Harald Schäfer; Burkhard Schäfer; Thomas Allweyer; Andreas Richter	307-356
Content- und Knowledgemanagement	Gerd Kalmbach; Jürgen Fleig; Stephan Wilhelm; Tanja Julich	358-410
Personalmanagement	Stefanie Huth; Brigitte Maier; Felix Speiser; Mathias Bächle; Rüdiger Bäcker	411-479
Online-Kommunikation	Jörg Weste-Bayhan; Christine Stumpf; Matthias Homann; Regina Bellem	481-523
Technologische Grundlagen	Stephan Rupp; Siegfried Schmoll; Matthias Koch; Jan Wohlfeil; Eduard Heindl; Guido Gluschke	525-583
Rechtsrahmen	Burkard J. Luhmer; Holger Geitz; Harald Brennecke; Peter Breschendorf	585-657
Trends und Visionen	Marion Widua; Martin Hubschneider; Bernhard Kölmel; Axel Powarzynski; Kerstin Waldmüller; B.E. Jüngerkes et al.	659-735
Service	Kai Rickhoff; Teresa Schlax; Kai Rickhoff	738-860
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