Chapter: Introduction: Star Wars from Big Screen to Small

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Home > The Transmedia Franchise of Star Wars TV > Introduction: Star Wars from Big Screen to Small

The Transmedia Franchise of Star Wars TV |

Dominic J. Nardi; Derek R. Sweet

Springer International Publishing

The Transmedia Franchise of Star Wars TV

Introduction: Star Wars from Big Screen to Small

Chapter Info

Authors

Dominic J. Nardi; Derek R. Sweet

ARI Id

1665286599144_5732919

Access

Not Available Free

Pages

1-7

DOI

10.1007/978-3-030-52958-1_1

Chapter URL

https://rd.springer.com/chapter/10.1007/978-3-030-52958-1_1

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Chapters/Headings	Author(s)	Pages	Info
Front Matter		i-xvii
Introduction: Star Wars from Big Screen to Small	Dominic J. Nardi; Derek R. Sweet	1-7
Front Matter		9-9
The Enduring Force of Kenner Star Wars Toy Commercials	Jonathon Lundy	11-36
The Holiday Special and the Hole in the Archive	Andrew Ferguson	37-52
The Battle for Endor: Ewok Television Films as Transmedia Brand Extension	J. Richard Stevens	53-76
“The circle is now complete”: Transmedia Storytelling and Nostalgia in Star Wars Television Adverts	Lincoln Geraghty	77-96
The Princess Strikes Back: Forces of Destiny and the Capitalization of the Disney Princess	Federica Giannelli	97-117
Front Matter		119-119
Several Decades Ago in Your Living Room: Ewoks, Droids, and Star Wars Saturday Morning Cartoons	Joseph J. Darowski	121-136
From Monk to Superhero: Genndy Tartakovsky’s Clone Wars and the Transformation of the Jedi	Tiffany L. Knoell	137-151
Of War, Peace, and Art: Mandalorian Culture in Star Wars Television	Lena Richter	153-173
Canonical Legends: How the Expanded Universe (Selectively) Lives on TV	Dominic J. Nardi	175-199
Back Matter		201-204
Chapters/Headings	Author(s)	Pages	Info

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