Chapter: Importing: Leather Imports*

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Home > New Enterprises (Routledge Revivals): A Start-Up Case Book > Importing: Leather Imports*

New Enterprises (Routledge Revivals): A Start-Up Case Book |

Sue Birley

Routledge

Importing: Leather Imports*

Chapter Info

Authors

Sue Birley

ARI Id

1666269432030_15271197

Access

Not Available Free

Pages

110-111

DOI

10.4324/9780203795323-11

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Chapters/Headings	Author(s)	Pages	Info
Introduction	Sue Birley	7-15
The Dream: Seamach Engineering*	Sue Birley	16-24
The Choice of Partners Light Engineering*	Sue Birley	25-27
The Deal Between Partners: The Box*	Sue Birley	28-29
Evaluating the Business Plan: Continental Trucking Ltd*	Sue Birley	30-38
Fitting the Product to the Market Lingua Franca*	Sue Birley	41-54
Barriers to Entry for a New Service Girogift – The Airmail Voucher Service*	Sue Birley	55-67
Subcontracting V. Manufacturing: Precision Engineering Industries*	Sue Birley	68-80
Moving from Managing a Business to Setting Up a New One in the Same Market: Eurobond Laminates Ltd*	Sue Birley	84-99
Forming an Export Business: N &a; Z European Hi-Fi (Discounts) LTD*	Sue Birley	100-109
Importing: Leather Imports*	Sue Birley	110-111
The Deal: The Great Button Bonanza*	Sue Birley	112-114
The Joint Venture: Jvc Limited*	Sue Birley	115-122
Finding the Right Marketing Strategy: Pamal*	Sue Birley	123-136
Matching Marketing and Production: The Omniclock*	Sue Birley	137-148
The Technological Breakthrough: Res Components Ltd*	Sue Birley	149-164
Capitalising on Different, but Associated, Products: Cowpact Ltd*	Sue Birley	165-174
The Break-Up of a Partnership: Steel Fabricators Ltd (Sfl)*	Sue Birley	175-182
The Management Buyout: Certikin Ltd*	Sue Birley	183-200
Translating the Dream Into a Business	Sue Birley	201-215
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