Chapter: Modern Media Relations and Social Media Newsrooms

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Home > Share This - The Social Media Handbook for PR Professionals > Modern Media Relations and Social Media Newsrooms

Share This - The Social Media Handbook for PR Professionals |

CIPR (Chartered Institute of Public Relations)

John Wiley & Sons

Share This - The Social Media Handbook for PR Professionals

Modern Media Relations and Social Media Newsrooms

Chapter Info

Authors

Stuart Bruce

ARI Id

1668247733803_20931486

Access

Not Available Free

Pages

101-111

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Chapters/Headings	Author(s)	Pages	Info
Front Matter		i-xiv
An Introduction To Social Networks	Katy Howell	1-12
Kick—Start Your Social Media Strategy	Simon Sanders	13-22
What Has Google Ever Done For PR?	Andrew Smith	23-29
Integrating Traditional and Social Media	Helen Nowicka	31-38
Social Media Guidelines: Creating Freedom Within a Framework	Gemma Griffiths	39-47
Open Communication: Psychology, Ethics and Etiquette	Becky McMichael	49-57
Facebook: A Way To Engage With Your Audiences	Robin Wilson	59-69
Twitter: The Unstoppable Rise of Microblogging	Alex Lacey	71-77
Linkedin: Social Networking For Professionals	Matt Appleby	79-86
Google +: Better Than Buzz?	Dan Tyte	87-92
The Business of Blogging	Stephen Waddington	93-99
Modern Media Relations and Social Media Newsrooms	Stuart Bruce	101-111
Brands As Media	Rob Brown	113-119
The Future of Broadcast	Russell Goldsmith	121-128
Media Relations Modernised	Adam Parker	129-135
Pitching Using Social Media	Julio Romo	137-144
Real-Time Public Relations	Philip Sheldrake	145-155
Social Media Monitoring	Andrew Smith	157-162
Measuring Social Media	Richard Bagnall	163-173
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