Chapter: Personal decision making. The emotional nature of decision trade-offs

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Home > Wharton on making decisions: editors Stephen J. Hoch and Howard G. Kunreuther with Robert E. Gunther. > Personal decision making. The emotional nature of decision trade-offs

Wharton on making decisions: editors Stephen J. Hoch and Howard G. Kunreuther with Robert E. Gunther. |

Howard Kunreuther

Wiley

Wharton on making decisions: editors Stephen J. Hoch and Howard G. Kunreuther with Robert E. Gunther.

Personal decision making. The emotional nature of decision trade-offs

Chapter Info

Authors

Mary Frances Luce; John W. Payne; James R. Bettman

ARI Id

1669578421209_24165337

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