Television commercials - Asian Research TOC Index

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Chapter	Chapter Author	Book	Book Author	Year	Publisher
Television Commercials		The Structure of Argument	Rottenberg, Annette T., Winchell, Donna Haisty	2020	Bedford/St. Martin's
Television Commercials		The Structure of Argument	Annette T. Rottenberg	2017	Bedford/St. Martin’s
Directing Television Commercials		Perform Succeeding as a Creative Professional: Directing for the Screen	Anna Weinstein	2017	Routledge
Analyzing television commercials.		Ads, fads, and consumer culture: advertising's impact on American character and society	Arthur Asa Berger	2000	Rowman & Littlefield
Television and Commercials		How to Be a Sports Agent	Mel Stein	2008	High Stakes
Whiteness in Television Commercials		THINK Race and Ethnicity	Mona Scott	2011-06	Prentice Hall
Text Two: Television Commercials		Native Media in English	Sultana K. Rizwana	2015	Pearson India
6112 Loud Television Commercials		Ethics for the Information Age	Michael J Quinn	2019-05-03	Pearson
# 82 Share television commercials		101 Ways to Advertise Your Business: Building a Successful Business with Smart Advertising	Andrew Griffiths	2006	Allen & Unwin
Television Commercials as Cinema		Understanding India: Cultural Influences on Indian Television Commercials	Rohitashya Chattopadhyay	July 2014	SAGE India
6112 Loud Television Commercials		Ethics for the Information Age, 7th Edition	Michael J. Quinn	2017	Pearson Education
Appendix 7. Television commercials		The voice of Betty Boop, Mae Questel /	Taylor, James D.,
9. Analyzing television commercials		Ads, fads, and consumer culture: advertising's impact on American character and society /	Berger, Arthur Asa,	c2007.	Rowman & Littlefield Publishers,
The business of television commercials		Broadcast/broadband copywriting	Peter B. Orlik	2010	Allyn & Bacon
The business of television commercials		Broadcast/broadband copywriting	Peter B. Orlik	2009	Allyn & Bacon
8. Oz on television: commercials		The Wizard of Oz catalog: L. Frank Baum's novel, its sequels and their adaptations for stage, television, movies, radio, music videos, comic books, commercials, and more /	Sherman, Fraser A.	[2005], ©2005.	McFarland & Co.,
Ch. 24. Measuring Television Commercials		The laws of choice: predicting customer behavior /	Marder, Eric,	[1997], ©1997.	Free Press,
How Informative Are Chinese Television Commercials?	Liyong Wang; Carolus L. C. Praet	Advances in Advertising Research (Vol. V): Extending the Boundaries of Advertising	Ivana Bušljeta Banks; Patrick De Pelsmacker; Shintaro Okazaki	2015	Springer Fachmedien Wiesbaden
III. To Finance Television Without Commercials		To Irrigate a Wasteland	John W. Macy	1974	University of California Press
Chapter 4: Contemporary Indian Television Commercials		The Role of Language and Symbols in Promotional Strategies and Marketing Schemes	Manuela Epure (editor), Lorena Clara Mihăeş (editor)	2018	Business Science Reference
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