"Jean-Claude Larréché" appeared in Books and Chapters

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"Jean-Claude Larréché" appeared in Books and Chapters

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Book	Author(s)	Year	Publisher
Markstrat online by StratX: student handbook	Jean-Claude Larréché	2003	StratX International
Meca Report on the Competitive Fitness of Global Firms	Jean-Claude Larreche	December 5, 1997	Financial Times Prentice Hall
MARKSTRAT3: the strategic marketing simulation	Jean-Claude Larréché; Jean-Claude Larreche; Hubert Gatignon	1998	South-Western College Pub.
Markstrat 2 (Includes 3. 5 Inch Diskette)	Jean-Claude Larreche; Hubert A. Gatignon	June 1990	Course Technology
Readings in Marketing Strategy	Jean-Claude Larreche; Edward C. Strong	April 1982	Course Technology;The Scientific Press
Marketing strategy: planning and implementation	Orville C. Walker; John Mullins; Jr., Harper W Boyd; Harper W. Boyd; Jean-Claude Larreche; Orville C., Jr. Walker; Harper W., Jr. Boyd	1999	McGraw-Hill
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Chapter	Author(s)	Book	Book Authors	Year	Publisher
Chapter 4 Virgin Atlantic Airways: ten years after 1	Jean-Claude Larréché	Innovation in Marketing	Peter Doyle; Susan Bridgewater	1998	Routledge
Multiattribute Preference Functions of University Administrators	David S. P. Hopkins; Jean-Claude Larréché; William F. Massy	Multiple Criteria Decision Making Kyoto 1975	M. Zeleny	1976	Springer Berlin Heidelberg
Chapter	Author(s)	Book	Book Authors	Year	Publisher

Showing 1 to 2 of 2 entries

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