"Advertising as Persuasion" - similar Books and Chapters

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Book	Author(s)	Year	Publisher
Persuasion in Advertising	John O&s; Shaugnessy; Nicholas O&s; Shaughnessy	2003	Routledge
Advertising (Influence and Persuasion)	Clive Gifford	July 25, 2005	Heinemann Library;Heinemann Educational Books - Libra
Poetry as persuasion /	Dennis, Carl.	[2001], ©2001.	University of Georgia Press,
Issues in advertising: the economics of persuasion	David G. Tuerck	1978	American Enterprise Institute for Public Policy Research
Visual Persuasion: The Role of Images in Advertising	Paul Messaris	December 1996	SAGE Publications, Inc
Hidden persuasion: 33 psychological influence techniques in advertising	Andrews, Marc; Baaren, Rickert Bart van; Leeuwen, Matthijs van	2013	BIS Publishers
Visual persuasion: the role of images in advertising /	Messaris, Paul.	[1997], ©1997.	Sage Publications,
Advertising as Communication	Gillian Dyer	1982	Routledge
Advertising as Culture	Chris Wharton	2012	Intellect (UK)
Powers of persuasion: the inside story of British advertising	Winston Fletcher	2008	Oxford University Press
The art of persuasion: a history of advertising photography	Robert A. Sobieszek		H.N. Abrams
Advertising as Multilingual Communication	H. Kelly-Holmes	2005	Palgrave Macmillan UK
Advertising as a vocation	Allen, Frederick James	1919	Macmillan Co.
Advertising as Multilingual Communication	Helen Kelly-Holmes; Helen Kelly-Holmes	February 3, 2009	Palgrave Macmillan
Advertising as a Vocation	Frederick James Allen	1919	Macmillan Co.
Advertising, The Uneasy Persuasion: Its dubious impact on American society	Michael Schudson	1993	Routledge
Advertising, The Uneasy Persuasion: Its Dubious Impact On American Society	Michael Schudson	1986	Basic Books
Advertising, the uneasy persuasion: its dubious impact on American society	Michael Schudson	1984	Basic Books
Fear of persuasion: a new perspective on advertising and regulation	Calfee, John E.	1997	Agora;Distributed in North America by the AEI Press
Advertising,the uneasy persuasion: its dubious impact on American society	Michael Schudson	1986	Basic Books
Boook	Author(s)	Year	Publisher

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Chapter	Author(s)	Book	Book Authors	Year	Publisher
Advertising as Persuasion		Effective advertising: understanding when, how, and why advertising works	Gerard J. Tellis	2004	Sage Publications
8. ADVERTISING AS PERSUASION		Effective Advertising: Understanding When, How, and Why Advertising Works	Gerard J. Tellis	November 2003	SAGE Publications, Inc
10 Advertising as persuasion: Advertising today		Persuasion and influence in American life	Denton, Robert E.; Woodward, Gary C	2014	Waveland Press
Persuasion in Advertising		Media Ethics: Cases and Moral Reasoning	Clifford G. Christians; Mark Fackler; Kathy Brittain Richardson; Peggy Kreshel	2020	Routledge
Advertising and Persuasion	Jean G. Jones; Andi McClanahan; Joseph Sery	Persuasion in Society	Jean G. Jones; Andi McClanahan; Joseph Sery	2022	Routledge
Advertising and Persuasion		The Power of Critical Thinking: Effective Reasoning about Ordinary and Extraordinary Claims	Lewis Vaughn	2018	Oxford University Press
29 Persuasion: Advertising		Meanings and Metaphors - Activities to Practise Figurative Language (Properly Bookmarked)	Gillian Lazar	2003	Cambridge University Press
Advertising and Persuasion		The power of critical thinking: effective reasoning about ordinary and extraordinary claims	Vaughn, Lewis	2015;2016	Oxford University Press, USA
Advertising and Persuasion		The Power of Critical Thinking: Fifth Canadian Edition	Chris MacDonald and Lewis Vaughn	2019	Oxford University Press
Persuasion in advertising		Persuasive messages: the process of influence	William Benoit; Pamela Benoit; William L. Benoit	2008	Blackwell Pub.
Advertising and Persuasion		Battleground: the media (2 Volumes Set)	Robin Andersen, Jonathan Alan Gray	2008	ABC-CLIO
Advertising, Marketing, and Persuasion	Richard M. Perloff	The Dynamics of Persuasion: Communication and Attitudes in the Twenty-First Century	Richard M. Perloff	2020	Routledge
Marketing, Advertising and Persuasion	Amanda Earley	Anarchism, Organization and Management: Critical Perspectives for Students	Martin Parker; Konstantin Stoborod; Thomas Swann	2020	Routledge
Advertising, the Uneasy Persuasion		Advertising, The Uneasy Persuasion: Its Dubious Impact On American Society	Michael Schudson	1986	Basic Books
Advertising, Manipulation, and Persuasion		Encyclopedia of Applied Ethics	Chadwick, Ruth F(Editor)	2012	Academic Press
Elements of persuasion: Advertising		Promotion: persuasive communication in marketing	Rollie Tillman, Charles Atkinson Kirkpatrick	1972	R.D. Irwin
Advertising, Information, and Persuasion		Competition and Entrepreneurship	Israel Kirzner	1973	University of Chicago Press
7. Persuasion through Advertising		The interplay of influence: news, advertising, politics, and the mass media /	Jamieson, Kathleen Hall.; Campbell, Karlyn Kohrs.	2000.	Wadsworth,
Advertising, marketing, and persuasion		The dynamics of persuasion: communication and attitudes in the 21st century /	Perloff, Richard M.	2014.	Routledge,
Modern Political Advertising and Persuasion	Steve Jarding; Steve Bouchard; Justin Hartley	Routledge Handbook of Political Advertising	Christina Holtz-Bacha; Marion R. Just	2017	Routledge
Chapter	Author(s)	Book	Book Authors	Year	Publisher

Showing 1 to 20 of 100 entries