"Corporate reputation: brand and communication"

entries per page

Filter:

Showing 1 to 20 of 100 entries

Book	Author(s)	Year	Publisher
Corporate reputation: brand and communication	Fill, Chris; Roper, Stuart	2012	Pearson
Brand Anarchy Managing Corporate Reputation	Steve Earl	2012	A&C; Black
Handbook of Communication and Corporate Reputation	Craig E. Carroll	2013	John Wiley & Sons
Facets of Corporate Identity, Communication and Reputation	Tc Melewar	2008	Routledge
Corporate reputation, the brand & the bottom line: powerful proven communication strategies for maximizing value	Roger Haywood	2005	Kogan Page
The expressive organization: linking identity, reputation, and the corporate brand	Majken Schultz; Mary Jo Hatch	2000	Oxford University Press
Corporate Reputation and Competitiveness	Rosa Chun; Rui Da Silva; Gary Davies; Stuart Roper	2002	Routledge
Corporate Communication through Social Media: Strategies for Managing Reputation	Asha Kaul; Vidhi Chaudhri	August 2017	SAGE India
Reputation Management: The Key to Successful Public Relations and Corporate Communication	John Doorley; Helio Fred Garcia	2020	Routledge
Reputation management: the key to successful public relations and corporate communication	John Doorley	2010	Routledge
Reputation Management: The Key to Successful Public Relations and Corporate Communication	John Doorley	Feb 27, 2015	Routledge
Essentials of Corporate Communication: Implementing practices for effective reputation management	Cees B.M. Van Riel; Charles J. Fombrun	2007	Routledge
Corporate Reputation: 12 Steps to Safeguarding and Recovering Reputation	Leslie Gaines-Ross	2007	John Wiley & Sons
Accounting for corporate reputation	Ahmed Riahi-Belkaoui	1992	Quorum Books
The Corporate Brand	N. Ind	1997	Palgrave Macmillan UK
Corporate Reputation: Managing Opportunities and Threats	Ronald J. Burke; Graeme Martin	2011	Routledge
Corporate Brand Design: Developing and Managing Brand Identity	Mohammad Mahdi Foroudi; Pantea Foroudi	2021	Routledge
Leveraging the corporate brand /	Gregory, James R.; Wiechmann, Jack G.	[1997], ©1997.	NTC Business Books,
Corporate Reputation Decoded: Building, Managing and Strategising for Corporate Excellence	Asha Kaul; Avani Desai	May 2014	SAGE Response
Corporate Communication	Paul A. Argenti	2008	Irwin/McGraw-Hill
Boook	Author(s)	Year	Publisher

Showing 1 to 20 of 100 entries

entries per page

Filter:

Showing 1 to 20 of 100 entries

Chapter	Author(s)	Book	Book Authors	Year	Publisher
Corporate Reputation: Brand and Communication		Corporate reputation: brand and communication	Fill, Chris; Roper, Stuart	2012	Pearson
21: Reputation, Communication, and the Corporate Brand	Peggy Simcic Brønn	The SAGE Handbook of Public Relations	Robert L. Heath	September 2010	SAGE Publications, Inc
Corporate reputation and the corporate brand		The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term (New Strategic Brand Management: Creating & Sustaining Brand Equity)	Jean-Noel Kapferer	2008	Kogan Page Publishers
Corporate Communication in Managing Brand and Reputation 65		Proceeding The 1st International Conference on Corporate and Marketing Communication 2014: Building Powerful Corporate Reputation to Reinforce Public Support	various authors	2014	Atma Jaya Catholic University of Indonesia
Corporate reputation and brand loyalty		Business inside out: capturing millions of brand-loyal gay consumers	Robert Witeck; Wesley Combs	2006	Kaplan Pub.
Corporate reputation and the brand		The new strategic brand management: advanced insights and strategic thinking	Jean-Noël Kapferer	2012	Kogan Page
Corporate image, reputation and brand risk		Ecosystems and human well-being: opportunities and challenges for business and industry.	World Resources Institute	2005	World Resources Institute
Corporate Reputation and Stakeholder Communication		Corporate Communications: Convention, Complexity and Critique	Lars Thoeger Christensen; Mette Morsing; George Cheney	March 2008	SAGE Publications Ltd
Building a corporate brand reputation		Building Corporate Identity, Image and Reputation in the Digital Era	T. C. Melewar; Charles Dennis; Pantea Foroudi	2021	Routledge
Brand Portfolio, Corporate Image, and Reputation: Managing Brand Deletions	Mark P. DeFanti; Paul S. Busch	Legends in Strategic Marketing: Rajan Varadarajan	Jagdish N. Sheth	July 2018	SAGE India
Brand image, corporate reputation, and customer value	Anca E. Cretu; Roderick J. Brodie	Business-to-business brand management: theory, research and executive case study exercises	Mark S. Glynn; Arch G. Woodside	2009	JAI Press
164Â Managerial Communication and Corporate Reputation*		Principles of Management by OpenStax (hardcover version, full color)	OpenStax	2019	XanEdu Publishing Inc
5. Corporate Communication, Strategy and Reputation		Integrating corporate communications: the cost-effective use of message and medium /	Horton, James L.	1995.	Quorum Books,
Corporate Communication: reputation in action	Tom Watson; Philip J. Kitchen	Facets of Corporate Identity, Communication and Reputation	Tc Melewar	2008	Routledge
Corporate Reputation and the Discipline of Corporate Communication	Peggy Simcic Brønn DBA	Handbook of Communication and Corporate Reputation	Craig E. Carroll	2013	John Wiley & Sons
Brand and reputation	Quentin Langley	Brandjack: How your reputation is at risk from brand pirates and what to do about it	Quentin Langley	2014	Palgrave Macmillan UK
Brand, Institutional, and Corporate Marketing Communication		The Art and Science of Business Communication: Skills, Concepts, Cases, and Application	P. D. Chaturvedi, Mukesh Chaturvedi	2017	Pearson Education
Corporate Communication in Brand Promotion		Corporate Communication: Principles and Practice	Jaishri Jethwaney	January 2019	SAGE Texts
Corporate Reputation and the Discipline of Corporate Communication Law	Karla K. Gower PhD	Handbook of Communication and Corporate Reputation	Craig E. Carroll	2013	John Wiley & Sons
Chapter 11: Corporate Communication and Reputation Management		Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication	Janis Teruggi Page; Lawrence J. Parnell	October 2020	SAGE Publications, Inc
Chapter	Author(s)	Book	Book Authors	Year	Publisher

Showing 1 to 20 of 100 entries

"Corporate reputation: brand and communication" - similar Books and Chapters