"Shopper Marketing: How to Influence Consumer Decision Making at the Point of Purchase"

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Book	Author(s)	Year	Publisher
Shopper Marketing: How to Influence Consumer Decision Making at the Point of Purchase	Markus Stahlberg, Ville Maila	2010	Kogan Page Limited
Strategic Shopper Marketing: Driving Shopper Conversion by Connecting the Route to Purchase with the Route to Market	Georg August Krentzel	2020	Routledge
Shopper Marketing: A How-To Business Story	Paul Barnett	2016	Business Expert Press
Contemporary Marketing Strategy: Analyzing Consumer Behavior to Drive Managerial Decision Making	Rajagopal	1st ed. 2019	Springer International Publishing
Understanding Consumer Decision Making: The Means-end Approach To Marketing and Advertising Strategy	Thomas J. Reynolds; Jerry C. Olson	2001	Routledge
Impulsivity: How Time and Risk Influence Decision Making	Jeffrey R. Stevens	1st ed. 2017	Springer International Publishing
Consumer decision making: guides to better living	Roman F. Warmke	1977	South-Western Pub. Co.
Consumer decision making: guides to better living	Roman F. Warmke	1972	South-western Pub. Co.
Marketing: concepts and decision making	Charles W. Gross	1987	West Pub. Co.
Consumer behavior: a decision-making approach	C. Glenn Walters	1989	South-Western Pub. Co.
Consumer behavior and managerial decision making /	Kardes, Frank R.	c2002.	Prentice Hall,
Consumer decision-making: an annotated bibliography.		1979	Consumer Research and Evaluation Branch, Consumer and Corporate Affairs Canada
Consumer decision processes; marketing and advertising implications	Francesco M. Nicosia, Francesco M. Nicosia	1966	Prentice-Hall
Point of Purchase: How Shopping Changed American Culture	Sharon Zukin	2004	Routledge
Point of purchase: how shopping changed American culture	Sharon Zukin	2004	Routledge
Foreign Policy Decision Making: The Influence of Cognition	Martha L. Cottam	1986	Routledge
Foreign policy decision making: the influence of cognition	Martha L. Cottam	1986	Westview Press
Shopper,Buyer,and Consumer Behavior: Theory,Marketing Applications,and Public Policy Implications	Jay D. Lindquist	January 2003	Atomic Dog Publishing
Shopper, Buyer, and Consumer Behavior: Theory, Marketing Applications, and Public Policy Implications	Jay D. Lindquist	2006	Atomic Dog Publishing
The inscrutable shopper: consumer resistance in retail /	Minahan, Stella.; Ferraro, Carla.; Sands, Sean.	2011.	Business Expert Press,
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Chapter	Author(s)	Book	Book Authors	Year	Publisher
The Role of Design in Consumer Behaviour: How Design Can Influence Consumer Decision Making at a Point of Purchase	Ruzbeh Irani; Lois Frankel	Advances in Industrial Design: Proceedings of the AHFE 2020 Virtual Conferences on Design for Inclusion, Affective and Pleasurable Design, Interdisciplinary Practice in Industrial Design, Kansei Engineering, and Human Factors for Apparel and Textile Engineering, July 16–20, 2020, USA	Giuseppe Di Bucchianico; Cliff Sungsoo Shin; Scott Shim; Shuichi Fukuda; Gianni Montagna; Cristina Carvalho	1st ed. 2020	Springer International Publishing
Impulsive Purchase and Consumer Decision Making		Consumer Behaviour The Indian Context (Concepts & Cases)	S. Ramesh Kumar	2017	Pearson Education
Point-of-Purchase Marketing		Integrated Advertising, Promotion, and Marketing Communications, Global Edition	Kenneth Clow, Donald Baack	2021	Pearson
Point-of-Purchase Marketing		Integrated advertising, promotion, and marketing communications	Clow, Kenneth E; Baack, Donald E	2017;2018	Pearson
Purchase Decision Making		Consumer Behavior 2014	Richard K. Miller	2014
Social Influence in Marketing: How Other People Influence Consumer Information Processing and Decision Making	Amna Kirmani; Rosellina Ferraro	The Oxford Handbook of Social Influence	Stephen G. Harkins; Kipling D. Williams; Jerry Burger	2017	Oxford University Press
Consumer Purchase Decision Process		Marketing: the Core.	William Rudelius	2018	McGraw-Hill Education
Consumer Purchase Decision Process		Services Marketing	K. Rama Mohana Rao	2011	Pearson Education India
Consumer purchase decision process		Marketing	Frederick G. Crane	2006	McGraw-Hill Ryerson
Marketing Influences on Consumer Decision Making		A preface to marketing management	J. Paul Peter, James H. Donnelly Jr.	2015	McGraw-Hill Education
How Does B2B Decision Making Compare to Consumer Decision Making?		Consumer Behavior: Buying, Having, and Being	Solomon, Michael R	2016;2017	Pearson
13 New Insights in Consumer Point-of-Purchase Decision Making / Ryan Hamilton		Persuasion: How To Influence People: Ninja NLP Techniques To Control Minds & Wallets	Moore, Robert	2017
Shopper Marketing		Marketing: the Core.	William Rudelius	2018	McGraw-Hill Education
Consumer Decision-Making		Consumer behavior	Schiffman, Leon G.; Wisenblit, Joseph	2019	Pearson
Consumer Decision-Making		Managerial economics	Eric Bentzen; Mark Hirschey; Carsten Scheibye	2019	Cengage Learning
Consumer Decision-Making		Consumer behavior	Schiffman, Leon G.; Wisenblit, Joseph	2014;2015	Pearson
Consumer Decision Making		A preface to marketing management	J. Paul Peter, James H. Donnelly Jr.	2015	McGraw-Hill Education
Consumer Decision-making		Consumer behaviour: text and cases	Ramneek Kapoor; Nnamdi O. Madichie	2012	Tata McGraw Hill
Consumer decision-making		Retail Marketing Management: Principles & Practice	Helen Goworek	2015	Pearson
Consumer Decision Making		Consumer Behaviour & Branding Concepts Readings & Cases	S. Ramesh Kumar	2014	Pearson Education
Chapter	Author(s)	Book	Book Authors	Year	Publisher

Showing 1 to 20 of 100 entries

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